Bespoke web design case study

Cool Jellys

Artisan Wax Melts

Cool Jellys had a strong product and a growing following, but the shop did not match the personality of the brand. We were asked to rebuild both.

Bespoke web design for Cool Jellys - desktop previewBespoke web design for Cool Jellys - mobile preview
Our approach

How we built it

  • Playful bespoke brand system with confident colour and typography.
  • Custom e-commerce with product bundles, scent categories and gifting.
  • Fast, mobile-first shop that feels good to browse on the sofa.
  • Clear routes for wholesale and one-off custom orders.
The outcome

What it does now

  • A brand and shop that finally feel like the same business.
  • Owner can add new melts and scents without a developer.
  • Foundations ready for repeat customers and gifting seasons.
About the service

Bespoke web design for artisan wax melts and home fragrance

Every project on this page is a bespoke web design build. If you are new to the term, we wrote a plain-English guide: what bespoke web design actually means for UK small businesses.

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A husband and wife studio in London, building bespoke websites for UK small businesses. Fixed price in GBP, live in 2 to 3 weeks.

0330 043 4953